EBooks 2023

Here are 3 key statistics to help both motivated Buyers & Sellers respond appropriately in the marketplace. If you can master the conversations around this data, you will help more people achieve their goal - to buy or sell a home - and thereby achieve yours - to have a great career in real estate.

You already know there are many steps between going under contract and closing; and you don’t want to miss a deadline! You want to do a great job for your client & help them get to the closing table seamlessly. Click here for a chart showing where in the contract you will find each deadline so you can create a custom timeline for each of your clients in Pennsylvania!

So, you’re sensing that learning to be a successful Real Estate Sales Agent is more than just getting your license. In 19 years as a REALTOR® and 8 as a Coach & Trainer, I have seen more people come to the industry full of hope only to leave, dejected, back to a day job or worse yet- to a gig job with no benefits or stability. For Rainmakers, Team Leaders & Coaches, you’re finally fed up with the endless revolving door of agents you recruited or hired. You’re tired of continually revamping your office coaching, mentoring or in-house training programs. You see the flaw in "business-as-usual" and you are looking for a new solution. The good news is you are all in the right place. Here's how Agents have been set up to fail and how to take control of your/their careers by controlling the education, coaching & training you or your Agents get.

You don’t want to be pushy and you want your client to make a buying decision sooner rather than later. You want your client to feel confident about their choice and show homes with purpose. The Buyer Rating Game is the win-win solution that aligns you with your buyer, helps them to make a great decision and is fun to play.

You want to find people to help buy and sell. The last thing you want to do is to be pushy or sound “salesy”. Here are 3 conversations + a bonus conversation you can have with your family, friends and prospects to give them valuable information and “come from contribution.” Let’s explore each.

Buyers are intimidated by higher interest rates which means their payments are higher for the same house they could have bought a year ago OR that the house they can afford is of a lesser quality or has fewer amenities. Here are 3 ways a Buyer can still build wealth by getting out of renting and into homeownership. If you can help your clients make decisions using the facts, you will help more people achieve their goal - to buy a home - and thereby achieve yours: to have a great career in real estate.

You want to think on your feet & be able to “run the numbers”, without relying on the lender, when your Buyer asks you a question about their monthly payment. You don’t have time to ask the lender every time your Buyer has a question about the affordability of any given home or when they are ready to make an offer on their favorite one. Start with these 3 easy steps to set yourself up to whip up closing estimates like a pro

Your job is to help Buyers make a great decision on which home to buy. You can do that by collecting critical information before you open even one door for them. You are eager to show homes to a Buyer since their goal is to buy a home and yours is to help them! Since you and Buyers want to save time and make great decisions, one way to speed up the process to a committed and winning offer is to slow it down so you know exactly what is a win for the Buyer.

Now that you are a business owner, you want to use the same process as you work with each Buyer so you can provide top notch service. You want to do a great job for your Buyers, help them make a good decision, and earn their referrals & a 5 Star review. Master these 6 major steps in the Buyer Workflow and use them, in order, every time, with each new Buyer. Use the bonus tips to go above and beyond throughout the process.

Now that you are a business owner, you realize you need a system to earn the business of your friends & family. You want to broadcast to everyone you know that you are in the business to help them and their referrals with their real estate needs. You also want to provide value along the way. Here is a 13-Week plan with 7 points of contact to hep you build a strong foundation for your business with the added bonus of building a B2B referral network!